Thank you for listening to our Finding Brave show, ranked in the Top 100 Apple Podcasts in Careers!

“We’re all working on something and we’re all insecure about something. If you give yourself a negative confirmation bias, you’re always going to find the negative in someone. Give yourself a positive confirmation bias and always look for the greatness in others, because if you see their greatness, what better thing is there to have than that?” – Robin Dreeke 

Building trust and rapport with others was absolutely essential in Robin’s former FBI and counterintelligence work, and is critical for all of us to master for so many reasons, but it’s also a struggle for many. Today’s Finding Brave guest has developed powerful strategies for ensuring trust and building strong healthy relationships through great communication, and he shares his framework for doing so with us today.

Robin Dreeke is a best-selling author, professional speaker, trainer, facilitator, and retired FBI Special Agent and Chief of the Counterintelligence Behavioral Analysis Program. Robin has taken his life’s work of recruiting spies and broken down the art of leadership, communication, and relationship building into Five Steps to TRUST and Six Signs of who you can TRUST. Since 2010, Robin has been working with large corporations as well as small companies in every aspect of their business. Whether it is supporting newly promoted leaders, executives, sales teams, or customer relations, Robin has crafted his People Formula for quick results and maximum success.

In this episode, Robin reveals the magic that occurs when you discover the greatness in others instead of focusing on their insecurities, and new ways you can become a valuable resource for the people that you meet. 

I believe Robin’s superpower is that he has taken so much time and effort to make sense of a reality that is not only helpful for himself, but for so many others, and it was a pleasure to learn from him today. 

Highlights from this Episode:

  • Robin’s amazing background with the FBI, and how he got into this unique profession [3:58]

  • How he simplified the sales process and recruited spies to work with the US government [8:54]

  • What really makes a great coach and mentor [15:26]

  • Robin’s thoughts on manipulation, and his “fail-safe” for avoiding it [18:07]

  • The importance of making things about the other person, and the outcomes that can be achieved by doing this [21:34]

  • What he considers to be the most challenging thing to do in his work, and why validation is necessary when building trust and rapport with others [28:45]

  • Robin’s 5 steps and strategies for inspiring trust  [32:12]

  • Whether or not he feels that men have a more challenging time than women do in building relationships [39:45]

  • What to expect from Robin’s training program, and a very special offer he has for listeners of this podcast [42:59]

For More Information:

His People Formula Online Training Academy (Use Discount Code “FindingBrave25” for a 25% discount)

All of Robin’s Books

Resources Mentioned:

Order my new book The Most Powerful You today! 

In Australia and New Zealand, click here to order, elsewhere outside North America, click here, and in the UK (avail January 1, 2021), click here.

If you enjoy the book, we’d so appreciate your giving the book a 5-star rating and positive review on Amazon!

Subscribe to Kathy’s weekly newsletter at for book updates, free offers and giveaways, free webinar trainings, and more. And to discover if you are experiencing any of the 7 damaging power gaps today, take Kathy’s Power Gap Survey and find out!                                                                                                                                                                                              ___________________________________________________________

Other resources mentioned:

Kathy’s Power Gaps Survey & Support To Build Your LinkedIn Profile To Great Success

Her TEDx Talk, Time To Brave Up & Free Career Path Self-Assessment

Kathy’s Video Training Course on Udemy & 6 Dominant Action Styles Quiz

Kathy’s new Amazing Career Coach Certification training is available now!

I’m thrilled to share that my newly updated Amazing Career Coach Certification training is open for enrollment now! 

The training course begins February 22nd and early bird enrollment — which saves $2000 off the full price and offers 5 other great bonuses — ends February 13th, 2021.

Designed exclusively for coaches, private practitioners, consultants and other service providers who are focused on helping professional women thrive, my newly-updated Amazing Career Certification training teaches my signature Amazing Career Project career and leadership growth methodology that you can license and use with your private clients to help you dive deeper with them and support true breakthrough and transformation in their lives and work. 

AND as an added bonus, you will learn how to achieve rapid growth in your own small business, with the powerful Rapid Growth Academy training included in the program, taught by my friend and colleague, bestselling author and award-winning business accelerator, Matthew Pollard! 

Get moving fast in taking the most essential steps in niche development, marketing, sales, networking, thought leadership, pricing, packaging, and more, to accelerate your business growth as you help others in deep and lasting way.

The program starts February 22nd and spots are very limited. CLICK HERE to learn more and register now!

Become a Sponsor!

We’re excited to be accepting new sponsors for Finding Brave now! If you have a business, program, product or service that helps professionals thrive and that resonates with the messages we share on Finding Brave, we’d love to hear from you! Please contact us via our contact form on the Finding Brave site ( to share more about your work/organization and your proposal. We’d love to speak with you!

Sponsor Highlight  

I’m thrilled that is a sponsor of Finding Brave! Take advantage of their great special offer of one FREE book of your choice with a 30-day FREE membership trial! And feel free to keep the book even if you cancel the membership. Click here to sign up for your free book!


“When you’re selling a product, you figure out what the needs and priorities of the individual that you want to interact with are. You offer resources in terms of those things, and it’s really that simple.” [10:02]

“You can have the greatest biology and genetics on the face of the planet, and be the smartest person alive, but if you don’t have good healthy relationships you might as well be on a mountain by yourself.” [15:00]

“My fail-safe to avoid manipulation at all costs is full transparency.” [18:07]

“The most important thing to me to build those relationships is to be a resource for others, and in doing that, build that great personal brand. Your personal brand transcends everything.” [19:25]

“If you live life as a victim, you’re going to take it out on a lot of things and a lot of people. Not just in one area, but in general.” [27:58]

Watch video versions of my interviews on Finding Brave! 

Don’t forget – you can experience each Finding Brave interview episode in both audio and video formats! Check out new and recent episodes on my Youtube channel at And please leave us a comment and a thumbs up if you like the show! 

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Kathy’s new book The Most Powerful You: 7 Bravery-Boosting Paths to Career Bliss shares vital information on the 7 most damaging power gaps that 98% of professional women face and how to overcome them. Boost your power and confidence today!


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