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“Your job as a leader is not to lead as an individual, but to foster the environment of co-elevation amongst your team. That’s the key, because your team needs to become co-elevators of each other.” – Keith Ferrazzi 

I’m doing something a bit differently on today’s special episode. I was recently having a conversation on the phone with someone I admire and respect a good deal, and what he was sharing with me was so rich and helpful that I knew I had to ask him if we could record our talk for the wonderful Finding Brave listeners. And he said YES!

Keith Ferrazzi is recognized as a global thought leader in the relational and collaborative sciences. As Chairman of Ferrazzi Greenlight and its Research Institute, he works to identify behaviors that block global organizations from reaching their goals and to transform them by coaching new behaviors that increase growth and shareholder value.

A New York Times #1 best-selling author of Who’s Got Your Back and Never Eat Alone, as well as a frequent contributor to Harvard Business Review, Forbes, Fortune, and many other leading publications, Keith’s gained over 20 years of experience, from the C-Suite to founding his own companies, and distilled those years and experiences into practices and solutions he brings to every engagement.

In this show, Keith reveals how co-elevation is a key foundational behavior that we can all use to lead, connect, and elevate ourselves and others powerfully and effectively, even without pre-established “authority.” 

Highlights from this Episode:

  • What Keith feels is most important for executive women to recognize about their relationships with others [2:40]

  • The concept of “co-elevation” and why it matters so much to teams in all workplaces [4:45]

  • The two biggest barriers teams will face that is preventing co-elevation [9:23]

  • Why co-creation is an “art form”, and the ways which it differs from buy-in [11:30]

  • What are the two major takeaways that Keith wants readers to get from his latest book [15:31]

For More Information: 

Resources Mentioned: 

Keith’s New Book, Leading Without Authority: How the New Power of Co-Elevation Can Break Down Silos, Transform Teams, and Reinvent Collaboration

His Earlier Works, Never Eat Alone: And the Other Secrets to Success, One Relationship at a Time & Who’s Got Your Back: The Breakthrough Program to Build Deep, Trusting Relationships That Create Success–and Won’t Let You Fail

Keith’s Remote Teams Resource Center

His Video, How to Build Remote Meetings Powerfully 

Episode 4: Gender, Power and Relationships: The Crushing Effects of Patriarchy, with Terry Real

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“I wrote a book, because I found that the relationships in your life are the number one predictor of opportunity, and success.” [2:40]

“I awakened to realize that in the work that I do now, coaching executive teams, it’s the ability to get a team to co-elevate with each other [that leads to success].” [4:45]

“What stops us from co-elevating in an organization also stops us from finding value in the interdependencies of teams.” [7:01]

“The new normal is you have to be inclusive. Diversity and inclusion is needed for great decision making.” [11:08]

“You lose nothing by leading with generosity.” [14:01]

“I’m committed to cracking the code not of individual advancement, but in collective advancement. How do you get the team to be as highest performing as possible?” [17:33]

Sponsor Highlight!  

I’m thrilled to share that is a sponsor of Finding Brave! Take advantage of their great special offer of one FREE book of your choice with a 30-day FREE membership trial! And feel free to keep the book even if you cancel the membership. Click here to sign up for your free book!

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  1. Co-Elevation: How To Achieve Positive Leadership Impact Without Pre-Established Authority - […] remote teamwork that is so important today, I was excited to catch up with Keith Ferrazzi on my Finding…


Kathy’s new book The Most Powerful You: 7 Bravery-Boosting Paths to Career Bliss shares vital information on the 7 most damaging power gaps that 98% of professional women face and how to overcome them. Boost your power and confidence today!


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